Salon Internet Marketing - FAQ
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Salon Internet Marketing - FAQ

Q: A complete salon website for only $395.00?  What’s the catch?

A: Technology and software continue to change.  By using industry standard development tools and partnering with leading hosting and domain management companies we are able to create affordable custom websites for salon with no monthly fees. Starting in year 2, you pay a single annual hosting invoice of $60  

Q: What would my salon website look like?

A: Since we custom design each site, its impossible to show you templates. We select colors that match other marketing materials or logo’s that you already have, we use fonts that are easy to read, we write text for each page based on your keywords and key phrases, we add your logo, pictures of your products, people or facilities as well as stock photos representative of your business.

Salon Websites sample:

PLEASE NOTE:

The search engine ranking report will open in a new window. It may be blocked by some pop up blockers. Once the window opens, you can resize the window to see the full report. You will notice that these reports do not show Google ranking. Since Google does not like the automated tools we use to measure ranking, we use Netscape results (identical to Google results) in the report.  You can check rankings for Google by simply typing the search term into the Google Search Engine. Search engine rankings fluctuate, so the current results may vary.

WE CONSISTENTLY SCORE TOP 10 SEARCH ENGINE RANK FOR OUR CLIENTS

www.salondidomaniexton.com

 See search engine ranking

www.chestercountymassagetherapy.com

See search engine ranking

www.salonchristina.com

See search engine ranking

www.novellosalon.com

See search engine ranking

 

Q: What are the basics of salon web design?

A: As discussed above and here, consumers like sites that load quickly and are easy to navigate. In addition, the following components are critical to developing websites that score well in search engine results:

Title Tags

Alt Tags

Key words in text

Key phrases in text

Proper amount of text

Proper text to key word ratio

Key word or key phrase placement at page, paragraph and sentence level.

Link text

External links

Q: What are other features of salon marketing on the internet?

A: Other internet marketing techniques include e-mail marketing, CPC advertising (key word buys in Google or Overture), flash and other multimedia presentations , internet press releases, link exchanges, banner ad campaigns. Salon internet marketing .com can provide all of these additional services.

Q: I have a listing in a on-line directory or online yellow pages, isn’t that enough?

A: No, for two reasons. The major search engines operate based on very complex algorithms  that essentially estimate the applicability of a web page to a particular key word.  These formulas are constantly being modified to provide more accurate search results.  Current trends towards localization suggest that the “directory traps” will lose position as more geographically accurate listings are added. Call us to talk about the move towards localization. The second reason is less complicated. Directories put you right next to all of your competition, forces your listing into a standard format and will not (as far as we know) optimize your particular listing for search engines. We encourage our clients to have as many listings (which create external links to your website as possible) but we would not recommend depending on a directory as your sole internet marketing focus.

Q: I have a website already, why would I want to work with salon internet marketing .com?

A: We often work with companies who have existing websites that are not scoring well in search engines.  We can leverage your existing website by linking it to a new site that WILL score well in the search engines. Most major companies, government organizations and entertainment companies have multiple websites.  Call us at  610-304-5192 to discuss how we can help you.

Q: How popular is “salon” as an internet search term?

A: There are over a million monthly searches for ‘salon’ related keywords and phrases. Call us at 877-7- WEB NOW or click here to find out how many searches there are for your area.

Q: How do I know that my salon website will be hosted and marketed correctly?

A: Restaurant Internet Marketing is a division of IP Communications.  IP Communications builds affordable websites for many types of clients.  We have over 20 sites of our own that score #1 in Yahoo and other search engines. Many of our clients have multiple #1 results, with the average site we develop scoring 35 top 30 results across multiple search engines. Call or e-mail us for details.

 We apply the same knowledge and technology to each site we develop. In addition, we work with leading internet providers (see partner page) to ensure the highest levels of security and dependability.

Contact us with your questions.  Call 877-7- WEB NOW or e-mail here.

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